Last updated: January 01, 2024
Note: This policy should be read in conjunction with the specific privacy policy for the AEDDevice website (e.g. aeddevice.com) that you were visiting or planning on visiting.
Introduction
As you navigate through and interact with AEDDevice.com websites, we may use technologies like cookies, web beacons, tags, tracking pixels, etc. (in this policy we will refer to all of these technologies simply as “cookies”).
What are “cookies”?
Cookies are small computer files that are placed on your device, by either website owners or third parties, when you visit websites. They allow certain information about your preferences and browsing actions on websites to be collected and then further processed.
Sometimes cookies may themselves store information relevant to your use of a website (e.g. what your language preference is). They may also just contain a unique ID that can be linked to information that is stored, by either the owner of the website or a third party, about your preferences and previous browsing actions.
Cookies are sometimes categorised as “session” or “persistent” cookies. Session cookies are stored on your device only for the length of your browsing session before being deleted, while persistent cookies are stored and can be used for longer periods of time before they are deleted (i.e. they can be used across multiple browsing sessions).
Information collected through cookies
The information we collect through cookies may include:
- Details of your visits to our Site, including traffic data, location data, language preferences, clicks, logs and other communication data, time spent on the Site, and the pages and resources that you access and use on the Site
- Information about your computer and internet connection, including your IP address
- Broad geographic location (e.g. country or city-level location) and other technical information
Recipients of information collected through cookies
The information collected through cookies may be accessed by ZOLL entities and also by third parties for the purposes associated with the given cookie (e.g. analytics, marketing). Specific details on which third parties have access to information collected through each cookie can be found in the “Specific Cookies We Use” section below.
Purposes and legal bases for the cookies we use
We use cookies for “strictly necessary” purposes, “analytics” purposes and “marketing” purposes. The table below outlines more detail about these purposes as well as the legal basis, as applicable under the European Union’s General Data Protection Regulation (GDPR), for the processing associated with each type of cookie.
| Cookie type | Purpose | Legal basis |
|---|---|---|
| Strictly Necessary / Essential | These are cookies that are strictly necessary to support the performance of the website and to provide the service you have requested. The specific purposes for them can include remembering language preferences or remembering the goods a user wishes to buy when they go to the checkout. | The legal basis for the placement of these cookies on your device and the use of any data provided by them is legitimate interests (Article 6(1)(f) GDPR). The legitimate interest is that these cookies are strictly necessary to support the performance of the website and to provide the service that you have requested. |
| Analytics | Analytics cookies are used by website owners and third parties to collect data about how a user has acted while on a website (e.g. pages they have viewed, links they have clicked on, search terms used). This is so that this data, sometimes combined with data about other websites the user has visited and their demographic data (e.g. location, age, etc.), can be analysed and then used to improve the quality of a website. For example, if analytics shows that 80% of the links that are clicked on are at the top of a page, then this is where the most important links may then be placed. | The legal basis for the placement of analytics cookies on your device and the use of any data collected through them is “consent” (Article 6(1)(a) GDPR). This consent can be withdrawn at any time by clicking on the link to your Cookie Settings on each of our webpages. The withdrawal of consent shall not affect the lawfulness of any processing based on consent that was provided before consent was withdrawn. |
| Marketing | Marketing cookies are used by website owners and third parties to collect data about how a user has acted while on a website (e.g. pages they have viewed, links they have clicked on, search terms they have used). This is so that this data, sometimes combined with data about other websites the user has visited and their demographic data (e.g. location, age, etc.), can be analysed and used to build a profile of a user that helps determine what ads the user may be most interested in seeing. A simple example of this is that a user may be shown an ad for a particular type of shoe if they have previously viewed that type of shoe on another website.
Marketing cookies may also track user engagement with the ads ultimately shown. This is in order to avoid unwanted duplicate advertising and to track the amount of times ads result in some form of ad conversion (e.g. an ad being clicked on or an actual sale). |
The legal basis for the placement of marketing cookies on your device and the use of any data collected through them is consent (Article 6(1)(a) GDPR). This consent can be withdrawn at any time by clicking on the link to your Cookie Settings on each of our webpages. The withdrawal of consent shall not affect the lawfulness of any processing based on consent that was provided before consent was withdrawn. |
What types of cookies do we use?
To provide our visitors with a user-friendly experience we use cookies that may be placed by us or our affiliates and business partners.
First-party cookies are set directly by the website you are visiting, i.e., the URL displayed in the address bar.
Third-party cookies are placed on your device not by the website you are visiting, but by a third party like an advertiser or an analytic system. This typically occurs when the website incorporates elements from other sites, such as images, social media plugins or advertising.
Below you will find a list of cookie categories, with description as to how the different categories of cookies and similar technologies are used and user options for managing preferences. However, it is important to note that not all cookies may be used in all jurisdictions or websites. To review the list of cookies for a particular website, click on “Cookie Details” in the preference center.
- Strictly Necessary cookies
- Performance cookies
- Functionality cookies
- Targeting cookies
- Social Media cookies
| Cookie Category | Description | Managing Setting |
|---|---|---|
| Strictly Necessary cookies | Strictly Necessary cookies are required and necessary for the website to function and cannot be switched off in our systems. They are utilized to remember logins into this website, enabling shopping cart checkout as well as other requested website applications. Allowing these cookies is mandatory for using this website. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information. | As Strictly Necessary cookies are essential to operate the websites, there is no option to opt out of these cookies. |
| Performance cookies | Performance cookies collect anonymous information on the pages visited. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular. Any information these cookies collect is aggregated and therefore anonymous. | You can choose to opt in or out of Performance cookies by clicking on the Cookies Preferences link present in the cookies banner or footer of the website. |
| Functional cookies | Functional cookies enable the website to provide enhanced functionality and personalization, they remember choices made on the website and are used to improve user experience. They may be set by us or a third party. If you do not allow these cookies, some functionality of website you are visiting may be impacted. | You can choose to opt in or out of Functional cookies by clicking on the Cookies Preferences link present in the cookies banner or footer of the website. |
| Targeting cookies | Targeting cookies track activity across websites to understand user interests and direct interest-based marketing. These cookies may be set through our website by our advertising partners. They do not store personal information directly but are based on uniquely identifying your browser and internet device. | You can choose to opt in or out of Targeting cookies by clicking on the Cookies Preferences link present in the cookies banner or footer of the website. |
| Social Media cookies | Social Media cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies, you may not be able to use or see these sharing tools. | You can choose to opt in or out of Social Media cookies by clicking on the Cookies Preferences link present in the cookies banner or footer of the website. |
How long do cookies remain on a device?
Session cookies allows our websites to recognize and link your actions during a browsing session. They may be used for a variety of purposes, such as remembering what a visitor has put in their shopping cart as they browse, as well as security purposes. These cookies expire once you close your browser or after the session ends.
Persistent cookies are stored on a visitor’s device in-between sessions. They can allow the preferences or actions you perform across various websites to be remembered. This category encompasses all cookies that remain on your device until you erase them or, depending on the cookie’s expiration date, your browser does.
Questions
Should you have any questions or concerns about our cookie policy or privacy practices, please contact AEDDevice.com privacy at [email protected].
For more information please visit
- Cookiepedia
- AllAboutCookies
- Behavioural advertising and online privacy
- Digital Advertising Alliance of Canada
- Network Advertising Initiative
- YourAdChoices
The links above can provide you with further information around cookies and similar technologies and to learn about targeted advertising and advertising networks and ways to opt out of interest-based advertising using third-party cookies.
AEDDevice.com may update this policy from time to time. You should review this page periodically for updates.
Changes to this cookie policy
We may change this cookie policy from time to time to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this cookie policy regularly to stay informed about our use of cookies. You can see when this cookie policy was last updated by checking the “last updated” date displayed at the top of this cookie policy.
Questions or comments
If you have any questions or comments about this cookie policy, please contact us at contact us.
